I came to Zahrina a couple of years ago when I realised the photos I was sending clients were tired and stale. They didn't capture the "real me" and were also out of alignment with my recent re-positioning in the marketplace. I wanted new visual collateral so I'd look good (obviously!) but also to be congruent with my new branding direction.
On receiving the photos I was delighted. I looked more professional and more "me" than ever. I'd hesitated in the past about refreshing my photos as there was almost too much choice out there. I didn't know who was professional and who had just recently jumped on the bandwagon.
For my career, photos are vital. Sometimes they end up in a proposal for the eyes of HR and L&D only, other times they feature on a 22 foot tall billboard. So, they need to be insanely high quality.
I needed high quality but had hesitated using Zahrina - knowing she'd worked with all the “movers and shakers” in my industry (Professional Speaking) I assumed it would be too costly. Luckily that wasn't the case.
The actual process was fun, yet very deliberate. Zahrina listened to what I wanted and needed, and was able to "get" my vision, fast. She also asked numerous penetrating questions about how and where I was positioning myself in the market - so it was less of a mere photoshoot and more of a strategic branding session with the deliverables being savvy photos.
The overall outcome was getting great photos, and (almost more importantly?) getting clarity on what my natural and organic brand image is and could be.
So if you're considering working with Zahrina, go for it. The process is informative and fun, and the photos are world-class.