Magnetic Personal Brand Story #14 Anastasia Massouras with Zahrina Robertson
CEO – Pure Insights
I am an advocate for pursuing happiness. A degree qualified practitioner and professionally trained mediator, I have built a business in supporting individuals, workplace and organisation, achieving milestone results in wellbeing and happiness. With a down-to-earth, highly practical approach to problem solving, I have spent more than 10 years advising and mentoring executives and employees across a diverse range of industries in the areas of workplace wellbeing, morality, staff retention and productivity. I believe in growing people and their potential for greatness and empowering them to find their happy place. As a business owner, I dedicated my time in achieving consistent growth over the last decade in Employee Assistance Program niches, both in private and public sectors, largely due to the quality of our practitioners, mediators and trainers who have aligned with the Bring Happy Back vision.
How did you find the courage/motivation to embark on the path of doing what you’re doing as a dynamic entrepreneur?
I like seeing people smiling and living as opposed to just existing. I am motivated to see people pursuing and achieving their own happiness.
What are your top two strategies for promoting your personal brand to help your business?
Maintain the value and high standard of your brand at all times; collaborate, network and support others to grow.
How has personal branding helped you to achieve your business goals?
It has been the guiding light for achieving my business goals. Everything I do with my business is aligned with this value and vision.
From your experience, what advice would you provide to other entrepreneurs on personal branding?
Believe in your WHY, the value of your work, and give it 200% of whatever you do to align with that vision of your personal brand.
What does the future hold for you?
Individuals, companies, communities and nations all smiling and bringing happy back.
For more information on how Zahrina can help you create your magnetic personal brand with IMAGES and VIDEO, please contact Zahrina Robertson.
Author of “MAGNETIC BRANDING”- The Complete Guide For a Brand That Attracts!